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The Event Experience Blog

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35 Bold Examples of Guerrilla Marketing

Explore guerrilla marketing tactics used by brands like Spotify and Tesla to create unforgettable moments and engage audiences.
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The Events Industry’s Top Marketing Statistics, Trends, and Data_Purple

The Events Industry’s Top Marketing Statistics, Trends, and Benchmarks for 2026

Explore 2026 event marketing statistics and benchmarks on budgets, ROI, AI, and engagement, based on Bizzabo research and platform data.

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in-person events
How to Write a Conference Speaker Bio (Examples + Template)
Write compelling speaker bios that boost credibility and attendee engagement. Get practical tips, examples, and a free template.
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The Future of Events Is Distributed: Why Field Marketing Is Reshaping Event Strategy
The Future of Events Is Distributed: Why Field Marketing Is Reshaping Event Strategy
Explore the distributed event strategy and learn how it enhances engagement and measurable ROI for enterprise teams.
April 27, 2026
6 mins
AI-Powered Matchmaking in Mobile Event Apps: Connecting Attendees at Scale
AI-Powered Matchmaking in Mobile Event Apps: Connecting Attendees at Scale
Learn how AI-powered matchmaking in mobile event apps drives better networking, more meetings, and measurable pipeline impact for enterprise events.
April 24, 2026
5 mins
How Mobile Event App Adoption Drives Engagement, Data, and ROI for Event Organizers
How Mobile Event App Adoption Drives Engagement, Data, and ROI for Event Organizers
Learn how enterprise teams use event apps to increase engagement, capture data, and connect events to measurable ROI and pipeline impact.
April 20, 2026
5 mins
Best Practices for Introducing Your Event Mobile App in Event Communications
Best Practices for Introducing Your Event Mobile App in Event Communications
Learn how to introduce and promote your event mobile app with a phased, multi-channel strategy that drives adoption, engagement, and measurable event ROI.
April 16, 2026
7 mins
How to Turn Your Mobile Event App into a High-Impact Engagement Hub for Attendees
How to Turn Your Mobile Event App into a High-Impact Engagement Hub for Attendees
Learn how to turn your event app into an engagement hub that drives networking, personalization, and measurable ROI for enterprise events.
April 14, 2026
5 mins
9 Must-Have Features in Mobile Event Check-In Apps
9 Must-Have Features in Mobile Event Check-In Apps
Discover 9 essential features every mobile event check-in app needs to streamline organizer workflows and enhance attendee experiences in 2026.
April 10, 2026
7 mins
Marketing Conferences: The No.1 North American Marketing Events Guide for 2026
Marketing Conferences: The No.1 North American Marketing Events Guide for 2026
Discover 100+ of the best marketing conferences in 2026 across North America. Explore top events for SEO, content, AI, and demand generation.
April 6, 2026
3 mins
AI for Field Marketing Events: How to Scale Event Programs and Improve Performance
AI for Field Marketing Events: How to Scale Event Programs and Improve Performance
Learn how AI helps field marketing teams scale event programs, improve targeting, and drive measurable ROI across multi-event portfolios.
April 1, 2026
7 mins
AI for Event Strategy: How to Use Data and Intelligence to Plan More Effective Events
AI for Event Strategy: How to Use Data and Intelligence to Plan More Effective Events
Learn how AI improves event strategy with data-driven insights, forecasting, and smarter planning across the full event lifecycle.
April 1, 2026
6 mins
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