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CASE STUDY

MAXIMIZING TICKET SALES AT CULTURE SUMMIT

“Thanks to Bizzabo’s analytics dashboard alone, we were able to make better decisions in our marketing spend and have saved 20% compared to last year’s marketing spend”.
EBOOK

The Smart Event Marketing Playbook

Learn how to create a complete event marketing strategy with our fun and comprehensive ebook. It is so packed with best-practices, even the most experienced event marketers will learn something new.

EBOOK

The Future of Business Events

Just like technology, the events industry is constantly evolving. Going into 2017, event professionals will need to be familiar with chatbots, shared economies, new title changes, and more. This free eBook will provide readers with in-depth knowledge and tips on the biggest event trends of 2017.

CASE STUDY

Driving high attendee satisfaction at IIex

Greenbook is one of the foremost market research companies in the world. Every year they hold several global conferences to create connections within consumer insights by bringing together the most innovative voices in the industry.

EBOOK

The Event Planner's Ultimate Design Handbook

Crafted by event planning experts, this eBook will help event planners to understand the essential principles of event design.

EBOOK

The Ultimate Guide to Event Management Terms

This ebook is intended to be an easy to reference guide for both beginner and expert event organizers. We provide readers with six separate glossaries to help illuminate key aspects of event planning. From the basics to event marketing and technology.

EBOOK

The Event Marketer's Social Media Bundle

Readers will find a collection of 5 essays on social media strategies and tactics for event organizers and event marketers.

EBOOK

The Ultimate Guide to Event App Adoption

Get started maximizing the value of your event app - download the free guide now!

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The Event Planner's Guide to Choosing Innovative Event Venues

On average, event planners spend 30% of their budget on event venues. The Event Planner's Guide To Choosing Innovative Event Venues is designed to teach event planners how to search for, select and design venues that feel truly inspiring.

EBOOK

The CMOs eBook on Event Advertising

Savvy event marketers are already using digital ads to market an event, it's time for you to get in the game too. Learn how to increase event registrations with this free eBook!

EBOOK

Cracking the Content Code

Readers of Cracking The Content Code will learn how to use content marketing principles to promote an event or conference using proven and cost-effective strategies.

EBOOK

Using Event Data for Good

Often planning an event can feel like flying in the dark. It is hard to know if the right choices are being made until after it's too late. This free ebook will teach readers how to collect and analyze valuable event related data before, during and after an event.

EBOOK

The Marketing Leader's Roadmap to Live Events

In this free eBook, readers will discover how live events can empower them to transform every aspect of their marketing strategy.

ARTICLE

5 Examples Of Event Sponsorship Packages That Landed Big Brands

Learn how expert event planners attract big brands through innovative event sponsorship packages that provide great exposure while delighting attendees.

ARTICLE

How To Promote An Event On Facebook: An Epic Guide

Learn how to promote an event on Facebook using proven and innovative tactics to increase registrations and engage attendees.

ARTICLE

Four Examples Of Event Sponsorship Promotion Done Right

Learn from events that have successfully promoted event sponsors, and discover ways to create innovative sponsorship promotion campaigns.

ARTICLE

Creative Event Sponsorship Promotion Ideas For Event Planners

Dive into 5 examples from events like TED, SXSW and Blog Her to see how the world's best events successfully promote event sponsors.

ARTICLE

How To Email Potential Event Sponsors That Will Get A Reply

Learn how to email potential event sponsors so that they'll actually respond.

ARTICLE

Breakout Sessions: How To Create Memorable Experiences For Attendees

Learn how to design a breakout session that informs and inspires conference attendees by following these proven tips.

ARTICLE

How To Develop An Effective Content Strategy For Events

Having a content strategy is to engage with your attendees on every meaningful level. Here are 3 simple steps to create a content production for events.

ARTICLE

Five Examples Of Oustanding Event Sponsorship Web Pages

Learn from five examples of how organizers promote event sponsorship opportunities on their event websites. Start attracting brand name sponsors today!

ARTICLE

Ten Event Planning Associations Organizers Should Know

What's inside: A guide to every major event planning association. Learn about benefits of joining, how to get involved and see joiner's fees.

ARTICLE

Five Statistics That Point To The Future Of The Events Industry

New research suggests that the event word is changing quickly. Attendees are turning to new channels to research and engage with conferences.

ARTICLE

How to Plan a Corporate Event

Learn to plan the perfect corporate event! Engage attendees, please stakeholders and create a memorable experience by following this guide!

ARTICLE

60 Most Influential Event Professionals To Follow Backed By Science

Here are the 60 most influential event industry thought-leaders according to data. Learn more about each one, and easily follow them on Twitter!

ARTICLE

What Is The Best Event Management Software?

Here's how to choose the right event management software for you. Everything you need to find a platform you'll live!

ARTICLE

Event Planning Conferences Of 2016: The Best Events For Event Planners

Discover the best event planning conferences to attend in 2016 with this thoroughly researched directory. Find the ideal events to attend here!

ARTICLE

Breakout Sessions: How To Create Memorable Experiences For Attendees

Learn how to design a breakout session that informs and inspires conference attendees by following these proven tips.

VIDEOS

Three Tips You Should Follow When Selecting An Event Planning Platform

The event planning industry is increasingly turning to event technology solutions, and many of you are probably searching for a world-class event planning platform to help you create better and more successful events. We'll share a few tips with you to help you do just that.

VIDEOS

Event Planning Hierarchy of Needs

Event planners have a Hierarchy of Needs that must be satisfied in order to plan a successful event.

VIDEOS

How to get a sense of what’s the best software solution for your needs

VIDEOS

The one thing you need to know about event marketing personas

Marketing personas are a powerful tool that you can use in order to properly target the right potential attendees.

VIDEOS

Three Tools To Increase Event Productivity

We’ll be discussing three tools that you can use to increase the productivity of your event planning team.

VIDEOS

The Three Questions You Should Ask Event Tech Salespeople

We’ll be discussing the three things you should be asking event tech salespeople.

VIDEOS

The One Question To Ask Your Attendees

We’ll be talking to you about one proven method you can use to measure the satisfaction of attendees after an event.

VIDEOS

4 most important things you need to do when building an event email marketing campaign

Here are the 4 things you need to know when building an event email marketing campaign.

CASE STUDY

BOOSTING REGISTRATION AND INCREASING BRAND EQUITY AT DO IT DAY

After signing with Bizzabo, The Drum was able to address each one of their main pain points. They were able to customize and create their own beautiful event website, ensuring that their brand and messaging stayed consistent.

VIDEOS

The Three Types of Google PPC Ad Formats Event Marketers Should Master

We’ll be discussing the three types of Google PPC ad formats event marketers should master in order to promote an event.

VIDEOS

3 Ideas for Taking Your Event Website to The Next Level

We’ll be sharing with you 3 quick ideas to take your event website to the next level.

VIDEOS

Three Instagram Advertising Formats Event Marketers Must Know

We’ll be discussing how event organizers can use Instagram to market an event with their 3 ad types!

WEBINARS

Event Marketing Like a Boss: Must Know Secrets to Achieve Event Success

During this information-packed webinar, we'll discuss proven strategies the best organizers use to optimally market their events to attract more registrants and to better engage event attendees before during and after an event.

WEBINARS

Digital Advertising Strategies For Event Marketers

This 35-minute webinar will provide attendees with an in-depth guide to setting up productive ad campaigns to market an event or conference.

WEBINARS

Live Video For Event Planners Webinar

Now is your chance as an event planner to become a live video master before you lose your first-mover advantage. Captivate potential attendees and actual attendees like never before thanks to live video!

WEBINARS

The Event Planner's Guide to SEO

Considering that 93% of all online experiences begin with organic search, organizers should learn the basics of SEO in order to drive more qualified visitors to event websites and to ultimately increase event registrations.

WEBINARS

Attendee Engagement Crashcourse

Attendees will learn how leading conferences create valuable networking experiences.

CASE STUDY

Boosting event buzz at South Summit

Learn how Bizzabo helped South Summit significantly increase their social impact

CASE STUDY

Making Connections at Social Media Marketing World

Social Media Marketing World ( SMMW ) is the world's largest social media marketing conference that draws marketing experts from across the globe.

CASE STUDY

How the Lean Startup Co. Harnessed the power of event data

The Lean Startup Conference, brainchild of the bestselling book The Lean Startup, was committed to engaging their attendees in ways that were more effective and social media-savvy.

CASE STUDY

How Franchise Update Media Streamlined Their Attendee Communication

Franchise Update Media, a global leader in providing franchising audience intelligence and market driven data, curates 4 main conferences a year.

CASE STUDY

How BDO Australia Increased the engagement for their event

The National Partners’ Forum focused heavily on the firm’s vision and strategy, as well as providing opportunities for all of BDO’s Australian Partners to get to know each other better.

CASE STUDY

EVENT MANAGEMENT MADE EASY AT THE MOBILE MONETIZATION SUMMIT

When it comes to organizing an event, the team behind the Mobile Monetization Summit previously relied on a large suite of different event management tools. 

CASE STUDY

BOOSTING EVENT BUZZ AT SOUTH SUMMIT

“The Bizzabo platform gave our event the social impact we really wanted to see."

VIDEOS

Three Tips on Event Prioritization

e know event planning can get very overwhelming, which makes time management and prioritization such key factors for success. So to help out, I’m here to offer 3 tips on how to better prioritize when planning your event.

VIDEOS

4 Event Planning Associations You Need To Know About

ILEA

Besides networking with professionals from the industry and offering business opportunities, the International Live Events Association focuses on providing a community for event planners to build relationships and work together to creatively develop the events industry. 

VIDEOS

How To Promote Your Event On Facebook

Hello event organizers and event marketers and welcome to a short Bizzabo Video! Today, we’re talking about three Facebook advertising tools you must know about.



VIDEOS

Three Ways You Can Boost Your LinkedIn Profile As An Event Planner

Hi guys, I’m Alona from Bizzabo and today we’ll be discussing some of the key ways you can easily upgrade your Linkedin profile to increase visibility and build strong relationships with colleagues and prospects through LinkedIn.

CASE STUDY

DOUBLING REVENUE AND ELEVATING ATTENDEE SATISFACTION AT SHE LEADS CONFERENCE

“Bizzabo helped us create a seamless registration flow and track key metrics, keeping all event data in one place. It's been a huge help!” 

 
EBOOK

HE EVENT APP PRIMER: WHAT APPLE'S GUIDELINES MEAN FOR THE FUTURE OF THE INDUSTRY

According to a study by Event Manager Blog, 40% of event professionals already use event apps. Recently, a series of wide-sweeping changes in the Apple App Store have dramatically changed the industry. This is what you need to know.

EBOOK

LIVE EVENT LEAD GENERATION: ADVICE FROM MARKETING GURUS

We spoke with eight event marketing experts about event lead generation tips, strategies and perspectives. The result is a 50+ page eBook that is guaranteed to change the way that readers think about events.

EBOOK

THE ULTIMATE GUIDE TO EVENT APP PROMOTION LEARN HOW TO INCREASE EVENT APP ADOPTION IN 2016

This eBook with give you a step-by-step guide to using social media to promote your event app through an in-depth analysis of using email marketing to ignite event app adoption and boost engagement, innovative ideas on how to promote your event app during the events, and more.

EBOOK

THE CMO'S EBOOK ON EVENT ADS

In the next year, $77 Billion will be spent on digital ads. It marks the first time in history where digital ad spend will outspace TV ad spend. Savvy event marketers are already using digital ads to market an event, it's time for you to get in the game too.

 

WEBINARS

6 EVENT VENUE TRENDS TO CONSIDER IN 2017

Convene’s principal architect, Brian Tolman, a legendary designer of spaces for Fortune 100 companies, has created a system of typologies for the various meeting types that meeting planners care about most.  These typologies have uncovered 6 key trends that event venues should have in 2017.  Incorporating these trends into your 2017 event calendar is critical to attendee success.

EBOOK

CRACKING THE CONTENT CODE

Readers of Cracking The Content Code will learn how to use content marketing principles to promote an event or conference using proven and cost-effective strategies.

WEBINARS

DIGITAL ADVERTISING STRATEGIES FOR EVENT MARKETERS

In 2017, digital ad spend will surpass TV ad spend for the first time in history. Savvy marketers are already harnessing the power of digitalads to attract and engage event attendees. This 35-minute webinar will provide attendees with an in-depth guide to setting up productive ad campaigns to market an event or conference.

EBOOK

THE CMO'S GUIDE TO ACCOUNT-BASED EVENT MARKETING

L“With ABM, event marketers can now invite the right people with decision-making power and attract them with topics and speakers that resonate.”

EBOOK

EVENT MARKETING 2018

This report provides marketers and event organizers with the necessary data to justify a 2018 live event strategy to your leadership team, or to clients.

EBOOK

THE CORPORATE EVENT PLANNER'S GUIDE TO INTEGRATIONS

This free ebook will show readers how to integrate event data to other platforms so that teams can work smarter and more effectively to make live events more successful.

EBOOK

EVENTS HALL OF FAME: USER CONFERENCES FROM GREAT BRANDS

Live events are the cornerstone of great businesses. As part of brand-building initiatives some of the world's most valuable companies have invested in creating remarkable user-conferences designed to attract press attention, build brand loyalists and generate new customers.

EBOOK

THE EVENT PLANNER'S ULTIMATE DESIGN HANDBOOK

Crafted by event planning experts, this eBook will help event planners to understand the essential principles of event design. 

WEBINARS

ARCHITECTING YOUR EVENT FOR SUCCESS

In today’s experience-driven world, engaging and motivating your meeting and incentive guests is essential. However, only leaning on best practices can create a sense of “better sameness,” resulting in disappointed guests. How do you ensure positive guest experience, brand alignment and business objectives are achieved? By applying experience design principles based on neuroscience that provide a total program experience—from the beginning to end of your event.

EBOOK

THE ULTIMATE EVENT PLANNING TOOLBOX

100 carefully vetted tools to help you better plan and execute an event, conference or meet-up.

EBOOK

THE EVENT SOFTWARE BUYER'S GUIDE

If you're searching for event management software, this is a must-read ebook. Featuring 20+ pages of insightful analyisis, readers will come away understanding how top platforms compare. 

EBOOK

CATCHING THE BIG FISH: THE EVENT SPONSORSHIP GUIDE

It's a question every event organizer has asked at some point: what's the best way to find, pitch and keep event sponsors? Finally, that question is answered with this comprehensive eBook. 

WHITE PAPERS

A FREE GUIDE TO EVENT MANAGEMENT TERMS

This white paper is intended to be an easy to reference guide for both beginner and expert event organizers. We provide readers with six seperate glossaries to help illuminate key aspects of event planning. From the basics of event marketing to the instracacies of event technology.

EBOOK

THE EVENT PLANNER'S GUIDE TO CHOOSING INNOVATIVE EVENT VENUES

On average, event planners spend 30% of their budget on event venues. The Event Planner's Guide To Choosing Innovative Event Venues is designed to teach event planners how to search for, select and design venues that feel truly inspiring.

WEBINARS

EVENT LEAD GEN ADVICE FROM MARKETING GURUS

Learn how to improve your live event lead generation strategy by attending this free webinar on June 27th. Attendees will learn how Sales Hacker, the organizers of Sales Machine Summit and experts in all things B2B sales, build highly successful live event lead generation strategies.

WEBINARS

THE EVENT ORGANIZER'S GUIDE TO LIVE VIDEO

Now is your chance as an event planner to become a live video master before you lose your first-mover advantage. Captivate potential attendees and actual attendees like never before thanks to live video!

WEBINARS

THE ULTIMATE PLANNER SURVIVAL KIT: 24 EVENT TECH TOOLS THAT WILL SAVE YOUR LIFE

Planning a successful event from start to finish with no tools is like walking into a lion's den with a basket of food - it's  hard to survive.  In this webinar, you'll learn the top 24 most impactful event tools that will help you boost productivity, create quality content on the fly, and market your event strategically and effectively.  

WEBINARS

10 TIPS TO MEASURE EVENT SPONSORSHIP

This webinar focuses on how to increase revenue at each event and understand the important points brands consider when purchasing event sponsorships

WEBINARS

BIZZABO PRODUCT TRAINING 101

Learn how to master Bizzabo in this product training webinar.

WEBINARS

ACCOUNT BASED EVENT MARKETING CRASH COURSE

The majority of senior marketers intend to organize more events next year than they did this year. That's because live events are an effective way to attract new accounts and engage existing accounts. This webinar recording will teach viewers how to create a live event marketing strategy that fits into your overarching ABM plans. 

WEBINARS

EVENT ATTRIBUTION WEBINAR: MASTER EVENT ROI

Watch this free webinar created by Bizzabo and Glisser and learn how to effectively measure ROI. This webinar is perfect for event marketers searching for a way to understand how live events impact lead generation, sales acceleration, and customer retention. 

WEBINARS

WHAT APPLE'S NEW GUIDELINES MEAN FOR WHITE LABEL APPS

Apple just released a major announcement that will change white label event networking apps as we know them. A new rule to the Apple App Store, item 4.2.6, will impact how event organizers go about creating white label event apps. This webinar recording will explain what these changes mean for organizers, exhibitors, and vendors. 

EBOOK

THE ULTIMATE SEO GUIDE FOR EVENT PLANNERS

A SEO guide written exclusively for event professionals.

WEBINARS

Event Marketing Like a Boss : The Must-Know Secrets To Event Success

During this information-packed webinar, we'll discuss proven strategies the best organizers use to optimally market their events to attract more registrants and to better engage event attendees before during and after an event.

EBOOK

2016 Event Professionals of Tomorrow Report

The “Event Professionals of Tomorrow” Survey sought to gather information regarding event planning best practices through direct insight from event professionals. 

EBOOK

THE MARKETING LEADER'S ROADMAP TO LIVE EVENTS

In this free eBook, readers will discover how live events can empower them to transform every aspect of their marketing strategy. 

WEBINARS

THE FULL SEO GUIDE FOR BIZZABO USERS

Search Engine Optimization aka SEO is one of the most important acquisition channels available to event organizers. Considering that 93% of all online experiences begin with organic search, organizers should learn the basics of SEO in order to drive more qualified visitors to event websites and to ultimately increase event registrations.

EBOOK

EVENT MARKETING PLAYBOOK

Learn how to create a complete event marketing strategy with our fun and comprehensive ebook. It is so packed with best-practices, even the most experienced event marketers will learn something new.