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The Event Experience Blog

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35 Bold Examples of Guerrilla Marketing

Explore guerrilla marketing tactics used by brands like Spotify and Tesla to create unforgettable moments and engage audiences.
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The Events Industry’s Top Marketing Statistics, Trends, and Data_Purple

The Events Industry’s Top Marketing Statistics, Trends, and Benchmarks for 2026

Explore 2026 event marketing statistics and benchmarks on budgets, ROI, AI, and engagement, based on Bizzabo research and platform data.

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in-person events
How to Write a Conference Speaker Bio (Examples + Template)
Write compelling speaker bios that boost credibility and attendee engagement. Get practical tips, examples, and a free template.
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How To Choose the Best Video Tools and Strategy for Your Virtual or Hybrid Event
How To Choose the Best Video Tools and Strategy for Your Virtual or Hybrid Event
Struggling to deliver TV-quality video at your virtual or hybrid events? Here is everything you need to know about video strategy and tools.
January 18, 2022
6 mins
The Top Event Planning Skills You Need to Succeed in 2022
The Top Event Planning Skills You Need to Succeed in 2022
Virtual and hybrid events are here to stay, and these are the seven event planning skills you need to succeed.
January 10, 2022
6 mins
4 Event Industry Trends and Predictions for 2022
4 Event Industry Trends and Predictions for 2022
ven as unpredictability reigns supreme as we enter 2022, we have some predictions for trends in the events industry.
January 3, 2022
5 mins
What We've Learned About Hybrid Events and What It Means for 2022
What We've Learned About Hybrid Events and What It Means for 2022
As we close out the year, it’s time to look at the state of hybrid events with Forrester Research's Laura Ramos.
December 20, 2021
5 mins
A Guide for How To Evaluate Your Event Strategy
A Guide for How To Evaluate Your Event Strategy
You can’t rely on last year's strategy for next year — even if it worked. Learn the right questions to ask as you craft your event strategy.
December 13, 2021
6 mins
How Bizzabo Avoided the AWS Outage To Ensure Seamless Event Performance
How Bizzabo Avoided the AWS Outage To Ensure Seamless Event Performance
While many event management software companies were down because of the AWS outage, Bizzabo customer events ran flawlessly around the world. 
December 9, 2021
3 mins
How To Achieve Data and Legal Compliance in the Events Industry
How To Achieve Data and Legal Compliance in the Events Industry
If you have questions about legal compliance in the events industry, including laws like GDPR and CCPA, this article has your answers.
December 6, 2021
6 mins
How To Ensure Virtual or Hybrid Sales Kickoff Success in 2024
How To Ensure Virtual or Hybrid Sales Kickoff Success in 2024
Gathering your sales team virtually or in a hybrid setting for your 2022 sales kickoff? Here's everything you need to know!
December 2, 2021
8 mins
6 Key Takeaways From The Future of Event Experience
6 Key Takeaways From The Future of Event Experience
Learn how to become indistractably creative with insights from Nir Eyal’s and Natalie Nixon’s keynotes at The Future of Event Experience.
November 24, 2021
8 mins
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