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5 September 2023 

Bizzabo Reports 40% Increase in In-person Events and Hires Industry Veteran to Lead Klik

Lauren McCullough
Lauren McCullough
Bizzabo Reports 40% Increase in In-person Events and Hires Industry Veteran to Lead Klik

We’re excited to announce a 40% increase in in-person events hosted on the Event Experience Operating System in the first half of 2023 compared to the same period in 2022. The increase is expected to continue in 2024, as 86.4% of organizers say they plan to schedule more or the same number of in-person B2B events next year, according to a recent survey

Bizzabo is powering some of the largest and most innovative in-person conferences this fall, including SaaStr in San Francisco, Hubspot’s INBOUND in Boston, and Elevate Festival in Toronto. Both INBOUND and Elevate Festival have integrated Klik Experiential, Bizzabo’s wearable event technology, creating a seamless and sustainable attendee and sponsor experience. 

As demand for modern, data-rich conference technology grows, Bizzabo has hired event industry veteran Will Curran as Head of Klik. In this role, Curran will lead the growth and strategy for Klik Experiential, Bizzabo’s wearable event technology for B2B conferences and flagship events.

will curran bizzabo
Curran has over 15 years of experience as the founder and CEO of event management company Endless Events. Curran is also the creator of the #EventProfs Community and hosts the event industry podcasts, #EventIcons, Event Brew, and Event Tech Podcast.

“We are thrilled to welcome Will to the Bizzabo team,” said Bizzabo CMO and Cofounder Alon Alroy. “Will has produced innovative, community-centric events for over a decade, working with forward-thinking brands such as Amazon, Google, Anheuser-Busch, Warner Brothers, Louis Vuitton, and Uber. His rich experience in events and community building makes him the ideal person to lead Klik as we continue to innovate the in-person event tech space.”

Curran joins Bizzabo following the launch of The Edge, Bizzabo’s sleek, environmentally friendly SmartBadge™, and Klik à la Carte, which enables organizers to integrate Klik SmartBadges, the Klik Exhibitor App, and the Klik Analytics Dashboard into any event registration system, with full support from Bizzabo’s team of onsite experts.

“I have been following Bizzabo and its leadership team for the past 10 years and was always impressed by their smart read of industry trends and bold strategic plays,” said Curran. “I was also an early adopter of Klik and have seen firsthand how it revolutionized the experience of in-person events and boosted ROI for exhibitors and attendees alike. I’m excited to bring Klik to every B2B conference and large-scale event.”

Want to get to know Will? RSVP for Innovating in-person events with Klik wearable tech, our webinar where you can see the SmartBadge™ (and Will!) in action. Join the webinar to learn how to transform an event necessity into an out-of-this-world experience.

innovating in-person events with klik wearable tech

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