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The Event Experience Blog

Featured resources

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35 Bold Examples of Guerrilla Marketing

Explore guerrilla marketing tactics used by brands like Spotify and Tesla to create unforgettable moments and engage audiences.
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The Events Industry’s Top Marketing Statistics, Trends, and Data_Purple

The Events Industry’s Top Marketing Statistics, Trends, and Benchmarks for 2026

Explore 2026 event marketing statistics and benchmarks on budgets, ROI, AI, and engagement, based on Bizzabo research and platform data.

Learn More

in-person events
How to Write a Conference Speaker Bio (Examples + Template)
Write compelling speaker bios that boost credibility and attendee engagement. Get practical tips, examples, and a free template.
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19 Brand Activation Ideas To Connect With Your Target Audience
19 Brand Activation Ideas To Connect With Your Target Audience
Discover 19 proven brand activation strategies to boost engagement and drive ROI. Examples from brands like Apple TV+, Guinness, and more.
February 18, 2026
12 mins
Best Webinar Platforms for B2B Teams (2026 Buyer’s Guide)
Best Webinar Platforms for B2B Teams (2026 Buyer’s Guide)
Evaluating webinar software for enterprises? Compare top-rated webinar platforms for events, integrations, analytics, and ROI support.
February 17, 2026
8 mins
Conference Attendee Tracking: How to Turn Scans and Sessions into Real Pipeline
Conference Attendee Tracking: How to Turn Scans and Sessions into Real Pipeline
Learn how conference attendee tracking turns onsite engagement into CRM-ready data, sales follow-up, and measurable pipeline.
February 11, 2026
5 mins
How Vimeo Built on Two Years of Learning to Collect Better Data
How Vimeo Built on Two Years of Learning to Collect Better Data
Learn how Vimeo used real-time event data and dwell time insights to improve engagement, optimize sessions, and plan smarter events with Bizzabo.
February 10, 2026
3 mins
ROI Starts Inside: Vimeo’s Playbook for Internal Event Alignment
ROI Starts Inside: Vimeo’s Playbook for Internal Event Alignment
Discover how Vimeo built internal alignment, captured meaningful event data, and clearly proved ROI for its flagship event using Bizzabo and Klik SmartBadges.
February 9, 2026
3 mins
How to Staff Your Onsite Event Check-in Desk: Formulas, Roles, and Real Scenarios
How to Staff Your Onsite Event Check-in Desk: Formulas, Roles, and Real Scenarios
Learn how to calculate event check-in staffing, define onsite roles, and reduce lines with modern check-in and badge printing technology.
February 6, 2026
7 mins
The Events Industry’s Top Marketing Statistics, Trends, and Benchmarks for 2026
The Events Industry’s Top Marketing Statistics, Trends, and Benchmarks for 2026
Explore 2026 event marketing statistics and benchmarks on budgets, ROI, AI, and engagement, based on Bizzabo research and platform data.
February 5, 2026
5 mins
Event Strategy: The Guide for 2026 and Beyond
Event Strategy: The Guide for 2026 and Beyond
In this guide you’ll find what you need to know about event strategy in 2026 from planning an event, to promoting an event and more!
February 4, 2026
20 mins
35 Bold Examples of Guerrilla Marketing
35 Bold Examples of Guerrilla Marketing
Explore guerrilla marketing tactics used by brands like Spotify and Tesla to create unforgettable moments and engage audiences.
February 4, 2026
9 mins
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