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Article

Hybrid, Virtual, or In-Person: The Top 10 Event Types for Your Strategy

Learn about the most popular event types for achieving business goals. Featuring examples from leading brands like Apple, BizX, GlassDoor, Jetblue and more.

May 2, 2022

Article

How To Plan More Sustainable, Future-Proof Events

As we prepare for the next wave of in-person and hybrid events, event professionals need to remember that attendees are more conscious than ever about the climate and sustainability. But how do you create sustainable events?

Apr 27, 2022

Article

Event Management Software: What's the Difference Between Apps and Integrations?

Event software plays a critical role in the management of your event and the ultimate impact of your strategy. But your event management software is only as effective as the apps and integrations it offers.

Apr 13, 2022

Article

How Event Data Can Help Build Better Event Experiences

Over the past decade, big data has exploded. Organizations are using data to make all kinds of decisions, such as improving the customer experience or which new product features to roll out. This article will cover how to collect data at events and put it to use.

Mar 28, 2022

Article

What is Event Management? The Ultimate Guide

Event management is a massive undertaking that requires the expertise of an event manager with exceptional attention to detail, precise orchestration, and the right mindset.

Mar 16, 2022

Article

How To Build a Diverse Speaker Lineup for Your Event

Although progress continues to be made toward event diversity, lining up a group of diverse event speakers is still a top concern for event organizers who are committed to continuous improvement.

Mar 9, 2022

Article

Event Planning Glossary: 85+ Industry Terms To Know

Gearing up for your next virtual, in-person, or hybrid event? No matter your event planning experience level, this event planning glossary will help you achieve event success. 

Mar 2, 2022

Article

9 Ways To Successfully Scale Your Event Strategy 

Events are never one-offs. The value of an event — whether an in-person conference, webinar, or hybrid event — comes from the momentum carried from one touchpoint to the next. But how do you scale your event strategy? Keeping the conversation going from one event to the next and from one marketing touchpoint to the […]

Feb 28, 2022

Article

How To Safely Return To In-Person and Hybrid Events

After a year of virtual, the return of live events is just around the corner. Give your attendees and partners peace of mind with this event safety guide.

Feb 16, 2022

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