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Article

How to Write a Press Release for an Event (With Template)

Learn how to write an event press release that earns media coverage, improves search visibility, and helps AI systems understand your event announcement. Includes key elements, examples, and a modern template for event teams.

May 29, 2026

Article

Why Sponsors Are the Forgotten Middle Child of Events

Event teams have become remarkably sophisticated at optimizing attendee experiences. Attendee journeys are personalized. Networking is increasingly data-driven. Speakers receive concierge-level support. Organizers carefully analyze registration behavior, engagement patterns, content performance, and attendee sentiment across the full event lifecycle. Sponsors, meanwhile, are often managed through workflows that still resemble an earlier era of events.  Event […]

May 25, 2026

Article

Why Modern Event Strategies Require More Flexible Infrastructure

Enterprise event programs are evolving faster than many event stacks can support Enterprise event programs no longer revolve entirely around a single annual flagship conference. Flagship events still play a critical role in customer engagement, brand visibility, and pipeline acceleration. But modern event portfolios increasingly include a much broader mix of experiences designed to support […]

May 21, 2026

Article

Best Event Management Software for Internal Company Events in 2026

Internal events have become much more strategic over the past few years. Companies are no longer just planning occasional all-hands meetings or office socials. They are running global sales kickoffs, hybrid leadership summits, onboarding programs, employee training events, and company-wide town halls that need the same level of coordination and measurement as customer-facing experiences. That […]

May 13, 2026

Article

Why Internal All-Hands Are Becoming Experience-Driven Events

How internal engagement expectations have changed Not long ago, internal all-hands meetings were relatively simple. Leadership teams gathered employees in a room or hosted a quarterly video call to share company updates, discuss priorities, and answer a few questions before everyone returned to work. That model no longer reflects how modern organizations operate. Hybrid work […]

May 13, 2026

Article

Bizzabo vs Competitors: Comparing Enterprise Event Platforms for Networking and ROI

Executive summary Enterprise event teams are under increasing pressure to prove that conferences generate measurable business outcomes, not just attendance numbers. As executive scrutiny rises and budgets stabilize, networking software is being reevaluated as part of a broader event operating system tied to pipeline influence, sponsor retention, attendee engagement quality, and operational consistency. Networking is […]

May 12, 2026

Article

What Is an Event Delivery Partner? Why Enterprise Event Teams Use Them to Scale

Event teams are under constant pressure to deliver measurable outcomes. Events are now expected to drive pipeline, accelerate deals, and strengthen customer relationships while operating within lean teams and complex environments. At the same time, expectations around personalization, event technology integration, and global scalability continue to rise. What was once manageable in-house becomes difficult to […]

May 6, 2026

Article

No Events On The Calendar? Your Event Strategy Doesn’t Have To Pause

The hidden cost of a quiet event calendar Most event teams recognize the moment right away. The calendar opens up, the next flagship isn’t in sight, and suddenly it feels like everything has slowed down. There’s no major event coming up. Budgets are still being finalized. The roadmap feels less defined than it did just […]

Apr 29, 2026

Article

9 Must-Have Features in Mobile Event Check-In Apps

As we progress into 2026, how we plan and experience events is changing faster than ever. Event organizers are under pressure to craft seamless, unforgettable experiences—ones that begin long before attendees arrive and extend well beyond the event’s end. From intuitive registration forms that drive attendee engagement to features that deliver lasting value, every detail […]

Apr 10, 2026

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