Sponsors want proof, not logo placements. Learn how to deliver it. WATCH ON-DEMAND NOW
Bizzabo Logo
Pricing
Get a Demo
Login
Bizzabo Logo
Sign up to stay ahead of the industry

The Event Experience Blog

Featured resources

illustration of a megaphone

35 Bold Examples of Guerrilla Marketing

Explore guerrilla marketing tactics used by brands like Spotify and Tesla to create unforgettable moments and engage audiences.
Learn More
The Events Industry’s Top Marketing Statistics, Trends, and Data_Purple

The Events Industry’s Top Marketing Statistics, Trends, and Benchmarks for 2026

Explore 2026 event marketing statistics and benchmarks on budgets, ROI, AI, and engagement, based on Bizzabo research and platform data.

Learn More

in-person events
How to Write a Conference Speaker Bio (Examples + Template)
Write compelling speaker bios that boost credibility and attendee engagement. Get practical tips, examples, and a free template.
Learn More

Explore stories

Category
categories
Search Press
What is B2B Event Marketing?
What is B2B Event Marketing?
When it comes to B2B marketing, there are countless tactics and strategies available to the modern-day marketer.
May 23, 2018
5 mins
Why You Need Event Management Software
Why You Need Event Management Software
What is event management software? And generally speaking, why do you need it? In this guide, we’ll tackle these questions and more.
March 1, 2018
7 mins
How to Find the Best On-site Management Software
How to Find the Best On-site Management Software
We interviewed Boomset to discuss what you should look for when searching for the best event on-site event management software.
February 23, 2018
34 mins
How to Enhance Audience Engagement at Your Next Event
How to Enhance Audience Engagement at Your Next Event
How do you ensure your audience stays engaged? Learn how to enhance audience engagement and take your event to the next level!
December 19, 2017
7 mins
20 Exceptional Event Email Marketing Examples
20 Exceptional Event Email Marketing Examples
What makes an email exceptional? Our list of examples breaks down the email marketing tactics that companies use to boost registrations.
November 3, 2017
12 mins
20 Wickedly Creative Corporate Event Ideas
20 Wickedly Creative Corporate Event Ideas
Whether you are trying to create a stunning user conferences, galas or pop-ups—how can you make organization stand out from the rest?
October 11, 2017
6 mins
Event Software Buyer’s Guide: How to Compare Event Platforms
Event Software Buyer’s Guide: How to Compare Event Platforms
If you’re searching for event technology, there are a few things to keep in mind in order to select the right platform for your organization.
May 22, 2017
7 mins
How LABOV Designs Amazing Training Events
How LABOV Designs Amazing Training Events
LABOV is a marketing and training agency and Bizzabo customer. We’re pleased to share their advice on creating impactful events.
February 14, 2017
8 mins
Why In-Person Events Embody The Fundamentals Of Marketing
Why In-Person Events Embody The Fundamentals Of Marketing
In a world saturated with digital messaging, it’s no surprise that many consumers enjoy in-person interactions.
February 7, 2017
4 mins

Ready to manage better events?

See what event leaders are doing differently in 2026

Get the insights shaping budgets, AI strategies, and measurement frameworks across the industry.
Explore the report
magnifier