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Search Results for: Category: Event Marketing
Article

Event Marketing: 11 Event Invitation Email Examples Proven To Work

Looking for some email inspiration? Read this list of event invitation email examples to learn what goes into creating an effective message that convinces your contacts to attend your event.

May 24, 2023

Article

“Thank you for attending!” Email Template Ideas for Attendees, Speakers, Hosts, Sponsors, and More

The industry’s best event marketers create a 365-day event experience for attendees, who expect personalized communication and on-demand content once an event is over. An easy way to deliver on those expectations is by sending a post-event “thank you for attending” email with helpful, relevant resources straightaway.  But when more than 347 billion emails are […]

May 11, 2023

Article

How To Market a Conference: Event Planning Timeline Template and Checklist

Conferences are the No. 1 way to generate the best leads, drive sales, and position your company as an industry leader. These benefits make conferences a popular growth tool for organizations across all industries.  To maximize the potential of your next conference, you need to get the word out early and attract attendees well before […]

May 1, 2023

Article

12 Steps for Creating a Great Event Marketing Plan 

If an event isn't marketed, does it even make a sound? In this blog post we'll explore tips, examples and best practices for creating a successful event marketing plan.

Apr 20, 2023

Article

Event Marketing: What the Best Website Builder for Event Planners Looks Like

Today’s event planners face shorter project timelines, shrinking budgets, and rising customer expectations. In the events industry, it’s all about doing more with less and creating jaw-dropping experiences regardless of the resources you’re working with. To get the best results in this challenging environment, event planners must consolidate their technologies and efforts wherever possible to […]

Mar 20, 2023

Article

How To Promote a Virtual Event and Drive Registrations

Despite the return of in-person events, virtual events are here to stay. In fact, 93% of event professionals plan to invest in virtual events moving forward. In large part, that’s because more than 80% of event organizers agree that virtual events help them reach a wider audience. At first glance, hosting virtual conferences and virtual […]

Mar 13, 2023

Article

Your Ultimate Guide to Successful Event Promotion in 2023

Event promotion will help you drive awareness, registrations, and meet your event goals. Read on to learn how to effectively promote your event in 2021.

Mar 1, 2023

Article

Announcements for Your Upcoming Event: Email Templates and Examples

When you’re promoting an event, you need to make sure you create an eye-catching, engaging announcement email to attract as many attendees as you can. After all, the announcement for your upcoming event is often the first interaction you’ll have with potential eventgoers, and first impressions matter. With this in mind, writing effective event announcement […]

Feb 13, 2023

Article

Event Marketing: How To Write Webinar Email Subject Lines To Boost Registrations

Did you know that 45% of email recipients say they’re likely to read your email because of the sender and 33% decide whether to open an email based on the subject line alone? Those stats are courtesy of research by SuperOffice, a CRM provider, but we’ve seen figures that say as many as 50% of […]

Jan 23, 2023

Article

The Ultimate Guide to Event Sponsorship for 2023 and Beyond

Event sponsorship can make or break an event. This article shares best practices for finding and securing the right partnerships in 2021 and beyond.

Nov 14, 2022

Article

3 Tips for Extending the Value of Events in the Hybrid Era

How can you extend the value of events in the hybrid era? In a roundtable event, we posed this question to three of today’s top event leaders: Sarah Reed, Senior Director of Global Strategic Events at Zendesk, told us about her experimentation with event types. By installing event guardrails, she honed in on a handful […]

Oct 24, 2022

Article

4 Hybrid Event Business Models To Drive Revenue in the Modern Era

As the event industry has shifted towards hybrid, so have the business models that support it. Here’s how to keep up. As we fully embrace the era of hybrid events, business models are changing to reflect the evolving needs of customers, sponsors, and event attendees. Although the foundations remain familiar, organizers are now tailoring their […]

Oct 19, 2022

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