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Bizzabo news | 18 February 2021

Bizzabo Launches Global Partner Program

Bizzabo Blog Staff

This new program empowers partners to utilize Bizzabo’s Event Success Platform and expertise to attract, retain and grow their customers and drive revenue.

Today the Bizzabo Partner Program is officially live! This new endeavor will enable agencies, systems integrators, software resellers, and other B2B technology and service providers to grow and expand their revenue by offering Bizzabo’s proprietary event technology and industry expertise to prospects and clients.

The program kicked off with our recent announcement that Bizzabo would be teaming up with Adobe as part of their Exchange Partner Program. And now we’ve formalized and expanded the program to any prospective partners who want to work together to make an impact on the event industry.

“At Bizzabo, our mission is to bring people together and to make events more rewarding for everyone involved. And we know we are not alone. By launching this program, we are committing ourselves to enabling a partner community that helps clients create impactful and engaging experiences while transforming events into their business growth engine.”

– Alon Alroy, Co-Founder, CMO & CCO at Bizzabo

The program lets partners manage, measure and grow professional events across the globe in any format — virtual, in-person or hybrid. By joining the program, our partners also get access to exclusive resources to grow their business, including marketing, business development, sales, and support.

Our goal is simple. To help our partners couple their expertise with our event success solution and resources so that they can grow their business and enhance their client relationships.

“We will help organizations turn events into a true profit center, powering growth in revenue, expanded reach and more services sold.”

– Alon Alroy, Co-Founder, CMO & CCO at Bizzabo

Bizzabo’s Global Partner Program will support:

  • Agency Partners – Creative and event agencies can work closely with Bizzabo to advise the right engagement strategy and solutions for client needs. In addition to Bizzabo’s frictionless Agency UX, Bizzabo provides dedicated business development and support resources focused on helping agencies deliver the most impactful and engaging experiences possible for a range of brands.
  • Go-to-Market Partners – Organizations who work with marketing and event professionals can partner with Bizzabo to refer and resell Bizzabo’s platform, expanding their portfolio of product offerings to include a holistic solution for virtual, hybrid, and in-person events while increasing credibility and strengthening industry relationships. Most recently, Bizzabo partnered with Adobe to help B2B marketers unlock the power of events and capture attendee insights to optimize lead scoring, nurturing, segmentation, and attribution.
  • Solutions & Integrations Partners – Businesses with complementary technology platforms can help their customers seamlessly integrate Bizzabo across their event operations and achieve Return on Events (ROE) aligned to business outcomes.

Additional partners at launch include DCE Productions, inWhatLanguage, Pigeonhole Live, and Brightcove.

This program is one of many ways we’re investing $138 million into the future of events to meet the global demand for virtual and hybrid event solutions.

To become a part of Bizzabo’s growing Global Partner Program, please inquire online.

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