Main point of contactMarketing Communications Manager
CompanyFranchise Update Media
WhereSan Jose, CA
Favorite featuresEmail Manager, Registration Tool, Event App
Number of events per year10
Types of events they planNational and International Conferences
Franchise Update Media, a global leader in providing franchising audience intelligence and market driven data, curates 4 main conferences a year. Each of these conferences attracts between 500 to 1,500 attendees and focuses on bringing franchise experts together to discuss main trends, develop skills, help identify ideas and more.
“To go from using multiple apps to using one app for all of our needs was a major stress-reliever."
Kathryn Geller, the Marketing Communication Manager recognized the need to streamline attendee communication. In the past, the company used one software for communication and one for event management which made the planning process unproductive and inefficient.
Marketing Communications Manager, Franchise Update Media