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Search Results for: Tag: Event Strategy
Article

The Benefits of In-Person Conferences: 4 Reasons To Reprioritize Your Strategy

In-person events are regaining dominance in the events space at a rapid clip. To supercharge your event strategy for 2023 and beyond, you must reprioritize your in-person conference strategy. It’s that simple. With that in mind, let’s look at some of the benefits of in-person events and examine four key reasons why today’s best events […]

May 15, 2023

Article

8 Ways To Repurpose Event Content and Level Up Your Content Strategy

In-person and online events are great engagement and networking opportunities. But are attendees soaking in as much information as you think — or want? If you’re not repurposing event content, probably not! Live sessions tend to move quickly and overload attendees with information — a reality that is less than ideal when most people remember […]

Aug 22, 2022

Article

The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Learn how to measure, track and attribute event marketing ROI in this comprehensive guide. Featuring ROI models, attribution models, event technology tips and more await!

Aug 8, 2022

Article

In-person Events: What To Look for in an Onsite Event Software Partner

After two years of virtual experiences, many people are eager to attend in-person events again. But in-person events can be daunting for organizers to plan and pull off — especially when the attendee check-in experience is on the line. Over the last three months, the number of in-person and hybrid events hosted on Bizzabo’s Event […]

Jul 11, 2022

Article

Designing With Empathy: The Key to Event Personalization

When Event Experience Leaders consider individual needs and preferences, attendees have a better time, and the event sticks with them longer. Event personalization helps build trust between planners and participants and helps ensure attendees leave satisfied.   During The Key to Event Personalization, a webinar we hosted with Naomi Clare-Crellin of Storycraft Lab and Megan Henshall […]

Jul 5, 2022

Article

23 Important KPIs for Measuring Event Success

Event KPIs (key performance indicators) are the best way to track and measure your event's success. Here are 22 event KPIs to measure event success.

Jun 3, 2022

Article

Satellite Events: How Localized Gatherings Can Help Scale Your Event Strategy

You’ve mastered the art of event evolution — from in-person to virtual to hybrid (where in-person meets virtual). But have you added satellite events to your strategy? Read on to learn what a satellite event is and how it could change Event Experience forever.

May 16, 2022

Article

9 Ways To Successfully Scale Your Event Strategy 

Events are never one-offs. The value of an event — whether an in-person conference, webinar, or hybrid event — comes from the momentum carried from one touchpoint to the next. But how do you scale your event strategy? Keeping the conversation going from one event to the next and from one marketing touchpoint to the […]

Feb 28, 2022

Article

A Guide for How To Evaluate Your Event Strategy

The event landscape continues to change, and you can’t rely on last year’s event strategy — even if it worked. You have to ask the right questions to craft an event strategy that hits goals and delights attendees.  According to a Bizzabo survey, 92% of respondents in the commercial and professional services industry agree that their […]

Dec 13, 2021

Article

Event Strategy: The Guide for 2023 and Beyond

Event organizing ain’t easy. In this guide, you’ll find what you need to know about event strategy in 2020—from planning an event to growing an event and more!

Jan 1, 1970

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