Episode 24
24 | Helen Stoddard, Twitter: Driving Revenue with Events (#PinkSweats)
Helen Stoddard (Head of Global Events at Twitter) discusses what it takes to create buzzworthy events, why B2B and B2C events aren't really that different after all, and how events help drive Twitter's revenue strategy. #PinkSweats
24 | Helen Stoddard, Twitter: Driving Revenue with Events (#PinkSweats)
Helen Stoddard (Head of Global Events at Twitter) discusses what it takes to create buzzworthy events, why B2B and B2C events aren't really that different after all, and how events help drive Twitter's revenue strategy. #PinkSweats
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Helen Stoddard (Head of Global Events at Twitter) discusses what it takes to create buzzworthy events, why B2B and B2C events aren’t really that different after all, and how events help drive Twitter’s revenue strategy. #PinkSweats
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