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28 September 2022 

Bizzabo Announces 724% Growth of In-Person Events in 2022

Lauren McCullough

We’re excited to announce a 20% increase in the number of events hosted on Bizzabo’s Event Experience Operating System. This growth follows the resurgence of in-person events and Bizzabo’s continued investment in its product and culture. 

Between January and September 2022, the number of in-person events on Bizzabo’s Event Experience OS increased by almost 724%. Most events coming in the second half of 2022 on Bizzabo’s platform will be in person.

“In-person events have returned this year, and their purpose has been elevated as marketers bring a renewed focus on delivering meaningful experiences for those gathering physically and virtually,” said Alon Alroy, CMO and cofounder of Bizzabo. “Events are essential to any marketing strategy — to build brands, communities, and sales pipeline. That’s why we’re doubling down on our Event Experience OS. We want to elevate the experience for attendees, sponsors, exhibitors, and organizers.”

As in-person events continue to increase, hybrid events remain table stakes for Event Experience Leaders. Since March 2022, hybrid events have made up 7-11% of events held monthly on our Bizzabo platform. According to a recent Bizzabo survey, 68% of event organizers plan to have a virtual component at their next in-person event.

Although the number of in-person and hybrid events has grown, virtual events remain a crucial component of marketing strategies. Between January and September 2022, the number of virtual events held on the Bizzabo platform has been consistent, decreasing just 0.43%.

Amid this growth, we are closing new client deals 44% faster, with an expanded customer base that includes Wella, Stack Overflow, Federal Reserve Bank, and 6Sense, among others. 

Bizzabo continues to invest in its OS, the events industry, and the workforce through the following: 

Additionally, we are honored to share that we earned several high-profile accolades:

Bizzabo continues to power high-energy in-person, virtual, and hybrid events for leading global brands. Interested in learning more about how Bizzabo can help you build better events? Sign up for a demo.

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